Why writing should be part of your design portfolio – InVision Blog

Sharing your design expertise builds your network.

You’ve likely spent hours carefully crafting your personal website so that it beautifully showcases your most impressive design work. But there’s one thing your portfolio’s probably missing.

Writing about design.

Supplementing your design portfolio with a thoughtfully written blog allows you to share your knowledge with other designers, build your network, and position yourself as a leader in your field.

Trouble is, writing might not come easy for many designers—and even if it does, it might feel like just one more thing to pile on the to-do list every week. Continue reading

50 Must-Have Features for Small-Business Websites (Infographic)

This graphic breaks down the vital components of an web page.

Websites are a necessity for businesses of all sizes today — though, surprisingly almost half of small businesses don’t have websites. Still, there are so many design options to choose from and so many websites that it can be tough to know how to stand out.

Beyond layout and color scheme, there are a lot of features that are paramount to successful small-business websites. Some are obvious — such as an easy-to-remember domain name, a logo and contact information — and others are more subtle, like an online chat button or specific pattern for the content on the site’s inner pages. Here are some pointers for an effective page from top to bottom, inside and out. Continue reading

How to Make the Leap from Employee to Business Owner


As an employee, you may see entrepreneurs as masters of their domain. While it may be enticing from your perspective, living the life of an entrepreneur is often less glamorous that people think.

Take a look at any legitimate business owner’s calendar and you’ll be shocked at the sheer volume of things to do. So many meetings and the juggling of such varied tasks that it’s a wonder how they get any sleep at all.

Now, as you’re getting ready to leave the employee life behind, it’s time to get you caught up to speed on what the daily life of a business owner actually looks like. It may have its perks, but it’s not without some serious challenges.

1. Consider Short-Term and Long-Term Goals

If you’ve been an employee your whole life, it’s safe to say that this is going to be a new experience for you. Generally speaking, your career has been built around putting out fires. After all, that’s what you’ve been hired to do. Dealing with short-term issues is what’s been expect of you.

Now, as a business owner, you can’t just focus on short-term solutions. If you do, you run the risk of losing your competitive advantage or stagnating due to lack of vision. The idea is to start considering how your actions (and the actions of your competitors) will shape your industry for the next few months. Eventually, you’ll be thinking about how a decision today will impact the industry years from now.

This is clearly something that might not come naturally, at first. Fortunately for you, once you get the hang of it, it’ll be difficult to think of business in any other way. Over time, your mind will be able to identify the red flags for potential problems down the line. With enough experience, you’ll be able to develop a better sense of potential opportunities for your business as wel

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The 10 Best Cities to Be a Minority Small-Business Owner (Infographic)

A new study from Nerdwallet highlights the places where the conditions are most favorable for minority entrepreneurs.

It’s tough to start a successful business. The challenges can be even greater for minorities.

In a recent study, financial planning platform Nerdwallet investigated which cities around the country provide the best conditions for minority founders to launch small businesses. While 29 percent of all businesses in the U.S. are minority owned, California, Florida, Georgia, New York and Texas are the states where 59 percent of those companies are based.

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